About Us

 

WHO WE ARE:

 

Modern Eternity is a worldwide clothing brand with a desire to create modern wardrobe essentials for expecting and new moms.

 

OUR FOCUS ON EXCELLENCE:

 

With a focus on our patented 3-in-1 maternity coat technology, and as the largest designer of maternity outerwear in the world, we consistently look for excellence in quality, design, and workmanship to reliably provide a premium product. All outerwear is designed in Canada, for Canadian winters !

 

MODERN ETERNITY MISSION:

We create functional outerwear and everyday apparel designed for comfort, versatility, and long-term wear.

Modern Eternity is committed to supporting fitness among young mothers. Our patented 3 in 1 outerwear maternity panel technology, as well as our nursing yoga & activewear lines, provide both economically feasible and practical answers to questions of “ WHAT to Wear ???”

 

OUR VISION OF FREEDOM AND LIBERATION:

Life transitions often come with changing wardrobe needs. Our goal is to create versatile clothing solutions that combine comfort, function, and modern style for everyday life.

We have a mission to bring our unique elegance and style to enhance the beauty and freedom of movement of all women. From birth, we are never farther than a few inches from fabrics and clothing.  Clothing and style provide us a method of communication and liberation which directly expresses and celebrates who we are and how we feel. We believe Motherhood is a time to be fully integrated and respectfully welcomed into daily society.

 

MODERN ETERNITY PRODUCTS

 

Our core offerings consist of winter maternity coats and lightweight maternity jackets. We also offer maternity and nursing tops, yoga & activewear,  leggings and joggers to complete our line of modern maternity clothing.

 

In particular all of Modern Eternity’s maternity outerwear incorporate our patented 3-in-1 maternity extender panel technology for prenatal and postnatal wear.

 

BABY IN  : Maternity extender panel expands with your body ensuring you get outdoors, to work, and remain active.

 

BABY OUT : Unique function of our PATENTED maternity panel for baby wearing & baby carrying once the baby is born,  and works with your favourite baby carrier, sling, wrap, as well as being nursing friendly

 

BABY FREE :  This garment converts back to a stylish coat for regular wear. Once the panel is removed, no one will be able to guess that it was ever a maternity coat.